We're looking for someone creatively ambitious and business-centric with experience in building DR-focused campaigns for clients looking to reach their audience in markets outside of Israel, mainly in the US. You'll have a drive for creative experimentation and launching impactful campaigns with iconic brands.
You Belong in Our Team If:
– You're hungry to move fast, learn more, and never be complacent
– You stand at the intersection of creativity and strategy
– You master the native dialogue of our platforms
– You believe curiosity and craft are fundamental to the creative process
– You aren't afraid to take what we have and make it 10x better
Constant change excites you:
– You want to work with a diverse bunch of creative minds to tell stories that you weren’t able to tell before on the global stage
– You love brands and want to help them grow and deliver results
– You believe data and creative go together
– You want to humbly lead the industry to create the best work of your (and their) life
Responsibilities:
– Continually inspire and work with advertisers to explore new generations of ideas for their DR-focused campaign platforms
– Work with diverse, cross-functional teams to refine and scale your creative approaches for maximum impact
– Continually work to invent new ways to harness creativity for business growth whilst driving value for people and communities
– Work hands-on to bring ideas to life, manage projects end-to-end, this is a position for builders
Minimum Qualifications:
5 years experience in creative for performance, gained from working at performance agencies and in-house creative teams in digital native startups, with a focus on performance-focused campaigns/paid social media campaigns.
– Strong experience in creative ideas for paid social media
– Data fluency – you are happy getting your hands dirty with data, have interest in AI for marketing, you understand measurement and are willing to learn new tools
– Entrepreneurial. We’re still only 1% done – this team is inventing everyday and it takes tenacity, bravery and the ability to see the big opportunities to thrive here
– Deep understanding of DR (Direct Response) campaigns, including paid acquisition campaigns and DR strategies for creative development
– Ability to build and form scalable solutions for DR market needs, with a focus on operational capabilities and directing production partners
Preferred Qualifications:
– Knowledge of DR metrics and KPIs, including CPA, ROAS, and conversion rates
– High project management skills, with the ability to manage multiple projects simultaneously and deliver results under tight deadlines
– Strong analytical and problem-solving skills, with the ability to interpret data and make informed decisions through creative strategies
– Excellent communication and collaboration skills, with the ability to work effectively with cross-functional teams and external partners
Location: Tel-Aviv